There are many websites in the world. For potential visitors, there are a huge number of options to choose from. Where do they buy presents? Looking for information? Want to find an open restaurant near you?
Each site is a grain of sand on a beach full of opportunity, and making sure people are dipping their toes into the sandy area can be both difficult and confusing. At the end of the day, people will choose the site that works best for them.
How do you know where you’re doing well and where you’re burning? It’s all in your performance metrics. Let’s take a look at what’s important to your website’s performance metrics and what you can do about it.
Key website performance metrics to consider
speed index
page speed That’s exactly right. Page loading speed. Speed index is the average time it takes for the visual portion of a web page to load. The lower the score, the better the site’s performance. A speed index of less than 1000 is considered good.
Running Speed Index tests uses tools such as: web page test or Google Lighthouse, take a snapshot when the website loads. This measures the milliseconds it takes for different percentages of complete visual content to load.
Server response time
Server response time (SRT) is the time between when a visitor makes a request and when the server fulfills the request. The faster your server responds, the faster your content will load.
Time to first bite
Time to first byte (TTFB) measures how quickly a visitor encounters the first bit of data. This measures the amount of time a visitor waits for a web server to respond to a request and send back data. Although some people argue that it is not a very important metric, do This is reflected in the page’s ranking on search engine results pages (SERPs).
The faster your visitors receive data from your site, the better, because a blank screen means they’re more likely to bounce. The higher you are in the SERPs, the more likely your page will be visited. That’s pretty important.
Interactivity time
Loading pages quickly is very important, but visitors don’t just come to your site to view pages. They’ll want to navigate, click buttons, and get what they’re looking for. Time to Interactivity (TTI) measures how long it takes for your site to respond to a click. There are several precursors to becoming interactive.
Total blocking time
Total blocking time (TBT) is the time from first contentful paint (FCP) to time to interactivity (TTI). The results from 0 to 300ms are great. I’m worried if it exceeds 600.
Why is this important? The longer your site takes to run, the less likely you are to wait for it to fully display. However, time is not the only factor.
Total bite weight
Total bite weight measures the weight of the site. The resources required to display your site determine the size of your network payload. Your site’s performance depends on how fast it loads, so the heavier your site, the longer it will take to load.
first paint
First paint is when the first pixel of your site is rendered on the visitor’s screen. It may not be as useful as something clickable and interactive, but the faster it loads, the faster everything else will work.
The largest content-rich paint
Largest Contentful Paint (LCP) marks the time when the largest text or image was painted. It consists of text, images, videos, and background images. Above 4000 it’s pretty slow. Must be in the range 0-2500.
First content full paint
First Contentful Paint (FCP)) indicates the time the first text or image was painted. The goal is less than 2 seconds. Anything longer than 4 seconds and you risk losing your audience.
Maximum Likelihood FID
Potential First Input Delay (FID) calculates the longest delay to interaction that a visitor might encounter. Whether it’s a click or a scroll, FID tracks when a visitor is first able to initiate an interaction, and then measures the time it takes for her web server to actually respond to that request.
Have you ever had a site that is fully loaded but you can’t click on anything? Even worse, it’s loaded but when you click a button, nothing seems to happen, so you keep clicking. . Impatient visitors may return to their browser. Therefore, it is very important to know what the maximum potential FID is.
cumulative layout shift
Cumulative Layout Shift (CLS) is the sum of the individual layout shift scores for all unexpected layout shifts. What does that mean? Unexpected changes in the shape or size of page assets can impact the visitor experience. Text may appear behind the image. Font size is subject to change. These small, unintentional changes can disrupt navigation or hide important information that your visitors need.
What to do
There are many ways to optimize your site Improved performance. There are always inactive themes to delete, code to minify, and cache to clear. Additionally, the algorithms by which major search engines evaluate performance have changed significantly.
what to understand core web vitals What you can do about them is how to ensure you have the best possible site. How do you do that? Who do you ask?
find a better solution
Whether you have a lot of competition or are trying to fill a niche market, the reality is that your site’s performance will make a huge difference to your visitors. Get the information you need using a variety of apps and plugins. There are also websites that can tell you what the problem is.
You can run tests and compile data daily. If you have QA or development staff, you can ask them to monitor and report. All of this takes a lot of time and effort, which frankly most people don’t have time for.
It is difficult to become a specialist in any field. Even after you understand what the problem is, you may not know how to solve it. Staff may be able to identify what the problem is, but they may not be able to suggest effective solutions. That’s where Nexcess comes in.
Choose a host that helps you achieve your goals
Improving your website’s performance metrics starts with quality hosting. In fact, the biggest factor affecting your website’s performance is your host.
Nexcess’s fully managed hosting is optimized to be fast and scalable. Plans also include speed-optimizing features such as autoscaling, Object Cache Pro, and built-in CDN powered by Cloudflare, and also offer backend management.
See how you can start planning today.
