Explore Murale Construction’s branding and visual identity transformation by Hosam.Brands, blending French craftsmanship with modern design.
Branding and visual identity play an essential role in the vast realm of the construction industry. As the first point of interaction with potential customers, a company’s brand often speaks louder than words. Murale Construction, a prominent French construction company, understood this essential truth and sought a transformation that reflected its core values and industry competencies.
Originating in France, Murale Construction’s heritage is built on an unwavering commitment to quality, innovation and sustainability. Their expertise ranges from residential to commercial construction, all backed by a rich tradition of French craftsmanship. Each project that Murale undertakes is a testament to their dedication to creating durable structures that not only stand tall but also have minimal environmental impact.
In a crowded marketplace, standing out is paramount. Murale Construction realized that branding has a huge impact on success and turned to Hosam.Brands. What is their main purpose? A comprehensive refresh of the brand and visual identity to ensure alignment with the underlying ethos. Hosam.Brands, with its reputation for providing meticulous design solutions, emerged as the perfect partner for this transformation.
Business scope
The collaboration spanned a variety of design areas.
- Brand Identity and Strategy: Establish a consistent identity that reflects Murale’s values and aspirations.
- Logo Design: Create a modern yet timeless main logo.
- Secondary logo design: A variant that provides versatility for different mediums.
- Print design: Ensure brand consistency in physical representation.
- Brand messaging: Tailor your communications to resonate with your target audience.
In conclusion, the collaboration between Murale Construction and Hosam.Brands is a testament to the power of thoughtful design. Their combined efforts have resulted in a brand that reflects not only Murale’s rich history, but also its vision for a sustainable future.
Branding and visual identity deliverables
Be sure to check out the Hosam brand’s Behance profile for more information.
