Harrison 
Direct interaction with customers increases brand loyalty. After all, customers want face-to-face, real-time engagement. Therefore, both offline and online events play an important role in helping e-commerce companies build relationships with customers and generate revenue.
According to Freeman, 2023 Trust Report77% of customers trust brands more After attending a live event.
But hosting a virtual event can be a logistical nightmare. You need to choose the best date, platform, and marketing channel for your event.
Managing ticket sales and attendance can also be a headache. Thanks to advances in technology, more tickets are sold online than ever before. How can you make the online ticket sales process as seamless as possible for both your customers and your business?
If you run a WooCommerce store, an event calendar is the answer.and event calendar pluginevents can be created and started in minutes.
Here we will show you how to set up the event calendar plugin and how to create and sell tickets. event ticket plus.
Let’s dive in.
What is the event calendar plugin?
Supporting over 5 million websites, WooCommerce is a powerful e-commerce add-on that needs little introduction. This popular plugin has many features to set up and grow your online store.
WooCommerce uses a tag-based system that allows customers to easily find products in your store.Also comes with useful functions Manage inventory and orders Ability to track inventory shortages and ordering processes.
If you want to extend the functionality of WooCommerce to host virtual events, our event calendar products (i.e. event calendar and event tickets) are perfect for you.
Event calendar plugins are popular tools that allow business owners to create, plan, and manage events on their WordPress websites.
Its free and premium versions offer great features such as:
- Create highly customizable calendars: Create the exact type of calendar that best represents your brand.
- Regular events: The event calendar plugin includes The ability to save recurring events makes event management less stressful.
- Seamless integration Use third-party tools: You can import events from external calendars (such as Google Calendar or iCalendar) and users can subscribe to event updates.
Benefits of using an event calendar in your WooCommerce store
With over 800,000 installations and support for over 1 billion events, the Events Calendar plugin is a popular event management tool for organizations around the world.
This is a smart choice for WooCommerce businesses that want to host multiple events for their growing customer base.
Below are some of its main benefits.
Seamless integration with WordPress
Event Calendar is one of the most popular calendar plugins for WordPress.
One of the main reasons for its popularity is that it was designed with WordPress features in mind. This means that the plugin integrates seamlessly into WordPress with minimal to no additional steps.
Enabling the Event Calendar plugin allows you to access and publish your events from your dashboard.
A basic calendar template works well with most WordPress themes. You can create from a template of your choice, but you can customize the look using cascading style sheets (CSS) or your own themes to create a calendar that’s unique to your brand.
The Event Calendar plugin also allows you to insert an event interface into any part of your WooCommerce website using shortcodes.
Improving customer experience
Event calendar plugins provide the best user experience for your customers and event attendees. You can choose how to view events, including a map view of offline events.
Considering the number of users accessing websites via mobile phones, the event calendar plugin is designed to be mobile-friendly with small screens in mind. This increases the likelihood that your customers will accept your event invitation.
Choose from several calendar views that integrate seamlessly with most WordPress themes, and view your calendars by day, month, or list.
This plugin is integrated with Google Maps and allows users to easily locate offline events. Events can also appear in a user’s girlfriend’s Google Calendar app or his iCalendar app, making event reminders convenient for attendees.
Makes large-scale event management easy
Integrating the Events Calendar plugin with WooCommerce will save you time and effort when managing many events.
A tag-based system and event categories make it easy to view, update, and delete events on your calendar.
You can also create recurring events, such as Q&A sessions. This is a great way to provide quality customer service and build brand loyalty.
If you previously used another software to store your events, it’s easy to migrate to Event Calendar using the built-in CSV file importer. Simply convert your Google Calendar or iCalendar events to a CSV file.
After installing and activating the Event Calendar plugin on your WooCommerce store, go to: event > import From your WordPress dashboard.
select CSV file for Import source and event for content type.
Next, select the CSV file you downloaded from your calendar app. From there, you can map fields in your CSV file to match and integrate specified fields in your event calendar.
How to integrate the event calendar plugin with WooCommerce
If you haven’t yet downloaded The Events Calendar plugin for your WooCommerce store, you can find it on The Events Calendar website. Alternatively, you can download it from your WordPress dashboard. Plugin > add new Then type “event calendar” in the search bar.
The pro version of Events Calendar costs $99 per year for one website and $799 per year for unlimited websites.
After installing and activating the plugin, you will have access to a new dashboard menu called. event.
next, event ticket Add-ons by accessing Events > Event Add-ons. This add-on allows you to manage your ticket sales and RSVP processes for free, but you can also opt for the Plus plan.
Event Tickets Plus costs $99 per year for one website and $799 per year for unlimited websites.
How to set up a WooCommerce event calendar to sell tickets
Before following this tutorial, make sure you have already installed The Events Calendar plugin and Event Tickets Plus plugin for your WooCommerce website.
1. Create a new event
Go to your WordPress dashboard and select event > add new From the menu on the left.
This will open an event editor window where you can enter event details such as event title and description, date and time, and event organizer.
Once the event is created,[イベント カレンダー]You can access the event from the page by navigating to: event > event.
2. Set up payment options in WooCommerce
Before creating an event ticket, you must select the ticket. e-commerce payment processing provider.
Select and set your payment method WooCommerce settings > payment.
Supported payment options include Stripe, PayPal, Square, WooCommerce Payments, Stripe for WooCommerce, and more.
3. Add tickets to the event
From the event page (WordPress dashboard > event > event), select the event you want to add tickets to, and then edit.
At the bottom of the event editor page ticket field, click new ticket. This will open a list of options for customizing your event ticket.
4. Customize ticket options
From this window, you can select the ticket price and sales period. Participant information can also be collected.
For example, if you plan to give away free T-shirts to all attendees, you’ll need to collect information about attendees’ T-shirt size and color preferences.
Once you have finished customizing your ticket, Create a ticket and update the event.
How to manage all events in your WooCommerce store
At this point, you have created a number of upcoming events and sold tickets on your WooCommerce store.
WooCommerce’s event calendar is perfect for organizing and managing all the events on your calendar. Let’s take a closer look at some of its event management features and how you can achieve them.
Creating an event category
Event categories help you find past and future events whenever you need them.
You can view events by category by navigating to . event > Event category From your WordPress dashboard.
You can add event categories when creating or editing an event. On the event editor page, below the text description and other event options, Event category.
At the bottom of this section, + Added new event category Create a new category.
Update an existing event
Events Calendar Pro comes with an event manager feature that allows you to add, edit, and delete events.
To update an existing event, event > event From the WordPress backend. next, manager button event next to the screen event title.
This will open a calendar of events.Hover over and select the event you want to update edit In popup view. You can update the event details by going to the editor page.
Export events to other calendars
The event calendar plugin allows both you and your website visitors to export events to your personal calendar app.
To export an event, view the event, subscribe to calendar From the bottom right of the calendar. When you select this option, a drop-down menu will appear where you can sync your website’s events to Google Calendar, iCalendar, or Outlook.
or, Export the .ics file This option allows you to download calendar events as .ics files and import them into your calendar.
Managing event participants
You can display a list of event participants. This list is a report of all ticket sales and RSVP registrations.
To access the list of events, go to: event > event From your WordPress admin dashboard.
When you hover over an event, attendees Link. Clicking this link will take you to a new screen with a list of attendees and their names, emails, ticket IDs, and security codes.
If your event requires check-in, you can check in ticket buyers individually. check-in button below details check-in column.
Event Tickets Plus allows you to email tickets to attendees using a QR code. Scanning these codes with a supported QR reader will check participants into the system.
If you need to resend a ticket to an attendee for any reason, hover over the ticket in the attendee list and click Resend ticket Link. Select the link to resubmit your ticket.
If we request additional information from attendees when purchasing tickets, you can access this information by selecting: view the details Below the details column.
right at the top of the list[エクスポート]You can also export the attendee list by selecting the button. It will be downloaded as a CSV file.
Final Thoughts: Setting Up an Event Calendar for WooCommerce
Events are a great strategy to add to your marketing efforts, no matter what type of e-commerce business you own.
Arranging online ticket sales and managing events can be time-consuming, but integrating your event calendar with WooCommerce can save you time and effort.
If you focus on using events to grow your e-commerce business, it can be difficult to track and optimize your WooCommerce website’s performance at the same time.
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