It’s 2023, and TikTok is still at the forefront of the most popular social media platforms. TikTok has been a hotspot for viral content for years, but with increasing competition, simply creating content isn’t enough. This is where video editing comes into play.
Video editing plays a very important role in determining how effective your content is and distinguishing it from the millions of other videos that flood the platform every day.
Today we’re going to show you exactly how to use video editing to your advantage when creating TikToks.
With over 1 billion users worldwide, TikTok is the hottest place for aspiring content creators. The platform may have started as a lip-syncing app, but it’s evolved into much more than that, with creators from every niche turning to her TikTok in search of an audience.
However, all videos, regardless of type, require high-quality editing to make it big on the platform. For that you need a video editing app.
CapCut is a free online video editor with an easy-to-use interface that allows both beginners and experienced users to easily create, trim, split, and edit stunning videos.
Users who want to quickly create trendy and sophisticated videos can apply CapCut’s templates to create popular videos with minimal effort. The best part? It’s completely free!
Stay up to date with the latest trends
Trends are everything on TikTok. It is very important to keep track of them. You don’t want to be late to the party by posting irrelevant content.
This includes editing trends like creating seamless transitions, using the various filters and effects available, and color grading your video to set the mood.
Remember, TikTok is just as much about audio as it is about video. Add depth to your videos with trendy background music along with voiceovers and other sound effects.
Before publishing your TikTok, make sure your audio is perfectly in sync with your visuals. Even the slightest inconsistency can be off-putting to your audience and hurt your reach.
Optimize video length
Finding the right length for your content can be difficult, but it’s important to beat TikTok’s algorithm and get recommended by as many people as possible.
TikTok currently allows users to watch videos up to 10 minutes long, but that doesn’t mean they have to use the entire length.
Short and light-hearted content continues to dominate TikTok. For things like comedy videos or dance challenges, keep your videos between 15 and 30 seconds for best results.
Note that this doesn’t mean long-form videos aren’t valuable. For educational videos or videos that tell a story, it’s also beneficial to use longer format.
Make sure to include diversity in your content and post both short and long-form videos.
Add attractive captions and text
Text on video has two main functions. First, communicate with your audience when audio is not an option (or if your audience is hearing impaired). Second, it makes your videos more engaging.
When adding text to your video, you can try making it dynamic text instead of simple static text. This means adding effects such as bounces, zooming in and out, fading, and characterizing different colors.
Keep the viewer’s eyes focused on the video, but be careful not to overdo it and obscure the subtitles. Use simple fonts for clarity and readability.
You can also use CapCut’s AI-powered speech-to-text feature to automatically generate subtitles from your own narration.
CapCut also offers other AI-based tools to improve your video content, including an AI video upscaler that allows you to convert content from low resolution to beautiful 4K without losing quality.
Quality over quantity
With TikTok’s algorithm, less is sometimes more. Invest in a good camera setup, even if it’s a high-end smartphone.
Clear visuals help you differentiate your content from other content. If you don’t want a better camera just yet, you can use CapCut’s AI upscaler to boost your content to a higher resolution.
Consistency is everything on TikTok. Your content should follow a set of principles that define your online presence. This includes not only color palette and theme, but also content type, publication time, content length, and niche. If you want to get noticed on TikTok, you need to have a unique style.
collaboration and remix
TikTok’s duet and stitch features are a great way to increase your following. You can duet with popular creators, and while it may not necessarily go viral, it can expose your content to a wider audience.
You can also add snippets of other videos to add context to your own videos, and comment on other people’s content to provide a fresh perspective.
Deep within TikTok, video editing can act like a flashlight. Content is still king, but how you present your content increasingly determines your success on the platform.
Don’t be afraid to experiment. The more you experiment, the closer you will be to perfecting the art of TikTok creation.
FAQ
How can you keep your edited TikTok videos trending?
You should always stay up to date with what’s trending on TikTok by following hashtags and exploring popular challenges. Enhance your videos by adding popular effects, music, and transitions. Also, joining the TikTok community will help you expand your reach. Finally, keep your posts consistent.
What are some video editing techniques that are suitable for TikTok?
Quick cuts, captivating captions, and engaging intros are sure to grab your audience’s attention and keep them watching over and over again.
How often should I post TikTok videos?
You need to be consistent when posting TikTok videos. Aim for a regular posting schedule, such as daily or weekly, to keep your audience engaged.
Edit as you like
Start by mastering the art of video editing and increase your number of followers on TikTok.
Follow trends, get creative, engage your audience, gain followers, and stand out among other TikTok users.
Start editing your content now and watch your “Follow” status skyrocket.
