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Shape is the backbone of logo design, providing the structure that ties all the other elements together.

As a logo designer, shapes should be a staple in your creative toolbox. But as we all know, not all shapes resonate with all brands. Therefore, it is important to take the time to try different options and decide which one to choose. shape logo work.

Always consider your target audience and industry first to help you make decisions. But most importantly, be guided by inspiration.

remember good things logo design You can attract customer’s attention.

In this article: 58 A list of well-designed logos that use shape as their most powerful asset.

But before we get into it, let’s take a closer look at why using familiar shapes in your logo design is a good decision.

  1. Instant recognition: Familiar shapes are quick and easy to recognize, making your logo more memorable. This instant recognition can help your brand stand out in a crowded market. Talk about an immediate and lasting impression.
  2. Emotional resonance: of psychology of form It is well known to evoke certain emotions and behaviors among people. Done right, this emotional resonance creates a deeper connection between your brand and your audience, helping to foster loyalty and trust.
  3. Adaptability and versatility: The shape can be adjusted and changed to fit your brand’s personality and message. This adaptability and versatility means that with a little creativity, you can create a truly unique logo that perfectly represents your brand.
  4. Lasting appeal: Simple shapes have a timeless quality. Great to look for when you want to keep your logo alive. Adding shape can extend the lifespan of your brand and help you stay relevant and appealing in an ever-changing market.
  5. Simplicity and clarity: Using well-known shapes in your logo design will result in a logo that is simple, clear, and easy to understand. This clarity helps you communicate your brand message more effectively, ensuring that your brand message is not lost or misunderstood.
  6. Cross-cultural understanding: Shapes are universally recognized and understood, regardless of language or culture. If accessibility is important to you, a well-shaped logo will be more global and understandable.

Logo ideas to try

Now that you have learned the important benefits of formatting your logo, you might as well give it a try. Here are some well-known shapes that are perfect for logos and other graphic design materials.

circle logo

The circle, which embodies unity, wholeness, and infinity, is commonly seen in logo designs. circle logoits universality makes it perfect for all types of businesses and industries.

Take the Pepsi logo, for example. The circular design projects a sense of community and integrity. Similarly, BMW and Target have harnessed the power of circles to create logos that are timeless, memorable, and resonate deeply with their target audiences.

Target by Stevan Roddick

G Logo by Shaheen Ahmed

Bold geometric IT company logo design by Pv_999

Geometric logo design by BNdesigner

Professional and Personal Internet Logo Design by ZETA

3 playful and different logo designs by Gerald Design

Modern blue design agency logo design by El Ojo crativo

Different luxury logo designs by LaVitaBella67

Swirl Circle Tech by Harvector

Circle Abstract Mosaic by Dessy

Frequency Signal Circle by CreativePixels

Multicolored Arrow Circle by LogoBrainstorm

Business Circle Letter C by Royal Logo

gold circle pattern by ion

triangle logo

Due to its dynamic nature, triangles symbolize direction and purpose.

For example, Adidas triangle logo To convey a sense of strength and progress.

Google Drive and Reebok also incorporate triangles in their logos, using the shape’s inherent stability or instability to reflect a forward-moving spirit.

Triangle by Stevan Roddick

Exploring abstract logos (unused for sale) by Mihai Dolganiuc

Play icon or triangle logo design by Sergii Syzonenko

Modern Corporate Business Software Logo Design by Artistic Quest

Modern geometric health and wellness logo design by Radsky17

Elegant black logo design by Wonderland

Elegant black logo design by Wild Geek

Authentic geometric real estate development logo design by Vishak vasu

Bold and high quality jewelry logo design by sushsharma99

Modern geometric health logo design by JohnM.

Professional geometric commercial real estate company logo design by MBARO

Modern and creative gaming logo design with graphic art

Electric Volt Triangle by VinP

Triangle VIP by EightyLOGOS

Triangle Mountain Outdoor by Joemar

Gold Triangle Crown by SimplePixelSL

Overview of triangular gemstones by town

Abstract circle triangle with MDS

square logo

Piazza is a beacon of balance, professionalism and efficiency. Popular with corporate and technology companies.

For example, there is the Microsoft logo. it is, square logo A sense of stability and trust. Other examples include LinkedIn and Uber, which use square designs to create logos that exude trust and solidity.

Geometric gradient banner by Neo Geometric

Zebra mark by Aleksandar Savic / almigor

WW036 – Square Abstract Logo 5 by Connor Fowler (.com)

Elegant geometric logo design by ivan varian

Colorful company apparel store logo design by happybrain design

Colorful Corporate Apparel Store Logo Design by GLDesigns

Unique pink paint and decoration logo design by Fathiya Design

Square circuit technology with SimplePixelSL

Common Square Letters by Kalenor

Abstract wave square by juana

Modern Square Cross by AMCstudio

Gold Building Flag Square by JimjemR

Generic Square Professional by BryanPF

other shapes logo

For those who want to stand out, logos with different aspects are perfect: polygon or complex shapeprovides a unique solution.

These shapes embody complexity, innovation and creativity. For example, Airbnb’s logo uses complex shapes to show its innovative spirit. Adobe and Polygon also use multifaceted shapes in their logos to showcase their creative capabilities.

Geometry by Helvetic Brands®

Starring: Andrew Shamen ????

Floral Star by Sean Ford

Coaching Logo Design by Birdcage

Geometric light fixture logo design by Birdcage

Unique pink paint and decoration logo design by tejo

Unique painted and decorated logo designs by klschatterjee 2

>Dating heart app by city

Abstract tech startups by town

Blue Geometric Pin by Royallogo

Colorful hexagons from EightyLOGOS

Geometric camera shapes for each town

Financial business shapes with royal logo

Design your logo now!

Using shapes in your logo design can effectively convey your brand’s personality and values ​​without using words. But whether you choose a simple circle or a complex polygon, keep your brand’s message and target audience in mind.

Once your logo is complete, it’s time to complement your branding. business card, facebook banner,or Flyer.

If you’re looking for a more personalized touch, consider enlisting the help of a professional designer. design crowd Crowdsourcing platform.

Remember, there are no limits to creativity. Don’t be afraid to experiment with different shapes. Often the most influential logo design Dare to break the mold. So why wait? Start shaping your brand identity today.

Written by DesignCrowd on Friday, July 21, 2023

DesignCrowd is an online marketplace for logo, website, print, and graphic design services by providing access to freelance graphic designers and design studios around the world.

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